Tag: Technology
-
6.28.26 This Week in DM: AI As the Norm & Creativity As the Advantage
Welcome back to This Week in Digital Marketing. The series where I round up the biggest updates from the previous week and break them down in a fun, positive spin. We’re focusing on stuff that actually matters if you’re trying to build a brand, market a business, or stay ahead of where the internet is…
-
You Don’t Need Another AI Tool, You Need a Better Workflow
Even before the current AI “glow up,” marketing has always had a bit of a shiny object problem. There’s always been another tool, another platform, another promise that this new addition to your stack would finally be the thing that makes everything easier, faster, and more efficient. I remember speaking at a conference a few…
-
6.14.26 This Week in DM: ChatGPT Wants to Shop, Apple Wants to Search & Google Wants to Be Social
Welcome back to This Week in Digital Marketing. The series where every Sunday, I round up the biggest updates from the previous week and break them down in a fun, positive spin so they are quick and easy to consume. We’re focusing on stuff that actually matters if you’re trying to build a brand, market…
-
ChatGPT vs. Claude: Which One Actually Makes You a Better Marketer?
If you’re in marketing right now, you’ve probably heard some version of: “use AI.” This post is part of a series: “AI for Marketers” and this specific post covers content writing with ChatGPT or Claude. Stay tuned for more posts covering the different uses of AI in marketing. And I agree, with some nuance. I…
